The story of the Jack & Jones brand begins in 1990, when BESTSELLER premiered its new men’s clothing brand at the Oslo Fashion Fair. The reception exceeded all expectations and so the new men’s clothing brand became real. Soon after its founding, Jack & Jones has already achieved a place as one of the strongest jeans brands in the menswear market. Today, Jack & Jones is one of Europe’s strongest menswear brands and the brand has thousands of stores in 38 different countries. In addition, Jack & Jones products are sold by thousands of official retailers, of which Jerone.fi is one. Jerone only invests in the more special and eye-catching models in the Jack & Jones collection, as well as the best-selling hit products. The collection is constantly being updated, so come back soon!